The old adages tend to be true which is, in itself, an adage.
Content is king, an adage that seems to have dropped off slightly in recent years to the detriment of many companies with an online presence.
Over the past ten years I have worked for companies as diverse as furniture retailers to online florists. No matter who I’m writing copy for, the same tenets hold true:
Write for your audience.
Communicate clearly and effectively.
Tell the reader a story; engage their imagination.
Aside from my flare for creating engaging, Google-friendly copy, I also have a precise eye for detail when it comes to copy-editing. Impressively articulate, flawless copy is my bag, as you can witness for yourself by taking a look at my portfolio.